More detailed prompt, domain and company analytics
Explore AI visibility in more detail with our redesigned prompt, domain and company views.
More detailed Prompt Details

Open a prompt to explore its performance through four tabs, with date and model filters applied across the page.
- Overview brings together response counts, brand mentions, citations, competitors and model breakdowns. Key metrics show changes against the previous period of the same length.
- Visibility shows brand mention trends and a ranked table of the top brands appearing in that prompt’s answers.
- Citations shows Citations Over Time, Website Share by Category, Top URLs and Top domains, helping you see which sources appear most often and how that changes for a specific prompt.
- Query Fan-Out brings the searches behind that individual prompt into a dedicated view, with a word cloud, searchable query table and a drill-down into the responses associated with each query.
Redesigned Domain Details

Open a domain from Domain Citations to see how often AI cites it for your prompt dataset, which pages of that website are referenced most often and which brands are mentioned in the same answers.
- The overview shows Citation Share, Citation count, Cited pages and how often your brand appears in responses citing that domain.
- Citations Over Time and a breakdown by model reveal changes in the domain’s presence. A brand comparison shows how often you and your competitors appear in answers that cite it.
- Pages lists citation counts, prompt counts and 1st seen dates, with New, Rising, Steady or Declining labels, allowing you to spot trends in citation patterns for that URL. URL variants for the same page are grouped together, and page titles appear where available.
- Prompts & responses shows which prompts cite the domain, their Citation Rate, the models involved, whether your brand was mentioned and the most cited page.
The brand comparison describes the AI answers that cite a domain; it does not indicate which brands the source page itself mentions.
Redesigned Company Details
Open a brand from Visibility for a detailed picture of its presence in AI responses, the prompts mentioning it and the sources cited alongside it.
- Share of Voice, Brand mentions, Prompt Share and Rank show the brands position.
- Trend charts, model breakdowns and a comparison of brands mentioned alongside it help you understand where its visibility comes from.
- Prompts & responses provide you with a breakdown by prompts where the brand is mentioned, including detailed mention counts, rates, and models.
- Sources shows domains cited in answers mentioning the company, with citation counts, Share of mentions and prompt counts. This way you can see which sources shape the responses, where a specific brand is mentioned often.
- The Matching section shows you how the company is identified in AI responses. To improve the matching accuracy even further, add a custom alias for deterministic text-based matching, or suggest edits to the system aliases, custom report variations and competitor settings.